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Empowering Women Through Targeting Information or Role Models: Evidence From An Experiment In Agricultural Extension In Uganda

Agricultural advisory services are generally biased towards men, with information targeted mainly to male members within the household, and in formats that often reinforce male dominance in agricultural decision-making. Such biases affect women’s ability to make informed decisions and limit their intra-household bargaining power. Because women’s empowerment in agriculture has many well-established benefits, designing inclusive agricultural extension and advisory services is important.